How Retargeting Turns “Maybes” Into Buyers

Oct 19, 2024

Most people won’t buy the first time they see you. Learn how smart retargeting keeps you top of mind until they’re ready.

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Here’s the truth: most people won’t buy on the first ad, call, or visit. That doesn’t mean they’re not interested—it just means they’re not ready.

That’s where retargeting comes in.

Why Retargeting Works

  • People need multiple touchpoints before buying.

  • Retargeting keeps you in front of them.

  • It builds familiarity and trust.

Example

Someone visits your website but leaves. Later, they see your ad again—this time reminding them of the exact offer they checked out. That gentle nudge can be all it takes.

Takeaway

Don’t give up on “maybes.” Smart retargeting turns them into buyers by staying present until the timing is right.

Want help setting up retargeting campaigns that close more sales? Let’s connect.